This zone is a main visitor destination because of its scenery, adventures, and services. People still work hard to survive economically.

Because of the long and intense period of international interest at concentrated locations you find a mature, dynamic tourism industry  with many extending attractions.

We examine the tourism opportunities, cash flow requirements, environmental, safety, staffing, taxes, leadership, promotion competition etc of the businesses in the zone they apply.  Interested groups meet a local company local manager

See also:-  Marketing studies    Tourism NZ